5 Ugly Truths about Internet Marketing

At the risk of being flogged by the Internet Marketing blogosphere, I’m going to be honest with you. I know, novel idea, right? What works for another marketer and how they’ve built their success, may not work for you. In music, it can be the same with the sound or getting along with other musicians in the band. You’re trying to create that vibe and it’s either there, or it isn’t.

When it’s not working for you

Black Guitar

Black Guitar

Does that mean you should give up? Pack it in? Close shop? Does that mean you shouldn’t try to make your business a success anyway? No. I’m simply stating that you could spend thousands of dollars of your hard earned money on techniques and strategies that end up failing. Not because they weren’t great information (there’s a good amount of great information out there). It just doesn’t work for you. It’s better to figure this out sooner than later. Start a new band, but you may want to take some of that song material with you.

Walk your own path

The bottom line is… that we all must walk our own path through to success. Yes, we can benefit from the valuable information our fellow marketers, bloggers, and musicians provide, but ultimately we decide our own fate. You have to figure out what works best for you and start making something happen. Nothing will happen if you do nothing.

Social marketing

Some marketers concentrate on Facebook, some on Twitter, some on Pinterest, and some on (name your own favorite social media here), etc. Some say to put effort into them all. Some say concentrate on a couple. Is there a right or wrong way to market social media? No, just our each individual way and I encourage you to find it.

Traffic strategies

Internet Marketers have found that it helps to develop relationships with other blog owners in your niche. Not saying that you can’t make it on your own, because I believe that you can. Many successful people have achieved success through their own efforts. They are the ones who create the leads that everyone winds up following. The truth about traffic strategies is that it takes a combination of creating content that doesn’t “suck balls”, being noticed by people at the right time and place, commenting, forum posting, and social media.

Other types of promotion

When you’re in a band you have to book some shows and promote them. Print up some flyers, talk to people. Get some mentions from other bands, plug on the radio, or Internet radio. The same is true for a marketing business. Your shows are your posts on your blog, so you have to get the word out about it. If that means printing some flyers, business cards, ad in a local paper, or an entrepreneur magazine, do it. The point is to get eyes on your stuff. Your material. And just like a band that’s just starting out, it may “suck balls” a little at first…but practice makes perfect.

If you liked this post please comment below…


Join The Epic Fan Club
Create Something Epic!!

- Get FREE updates from Epic Business Success

- Get first-hand info on Hot Niches

- Get instant access to "The Insider's Guide to Link Building and Traffic"

10 thoughts on “5 Ugly Truths about Internet Marketing
  1. Hi Ken,
    Tips and information from others are helpful, but ultimately every business is different. Frankly, not every entrepreneur’s path is the same. Take what suggestions seem helpful from others, then build the business model that works for you. Thanks for sharing this post with the BizSugar community.

    • Hi Heather,
      Thank you for commenting. It’s a pleasure to share with the BizSugar community. I agree that every business is different and that each of us builds a business model that works for us. We all must develop our own unique style, structure, and work habits. What it boils down to is value, expertise, desire, and finding that element that makes what each of us does, different.

    • Godward,
      Thank you for visiting my site. It looks like your just getting started. I wish you well. Let me know if I can be of any help.


  2. I can definitely relate to the situations you mentioned above. We just launched our site: TemplateBowl which offers free MS Word postcard templates as well as flyers, brochures and postcards download. We all know that there are a lot of web sites offering similar to what we offer. It’s been a tough first two weeks. Thank you for your post. It encouraged me to go on and continue believing that I can still achieve success on this one.

    • Ashley,
      Great looking site. It looks like you are going to do well. I’d like to offer you some suggestions.
      1. You would do well to add a blog to your site in addition to the services you offer.
      2. Beware of linking too heavily in your comments to other blogs. Originally, half this message had a link attached. You will be labeled as spam by others if you continue to do this.


      • Hi Ken!

        Sorry. I made a mistake on the text link. I should have changed it but the comment can not be edited anymore. :D Thank you for your suggestions. Your comment really inspired me to improve and develop the site more.

  3. I really don’t know how to react on this but I guess since businesses are on different industry and niches so the best way to gauge one’s success is through implementation of different internet marketing strategies. I don’t mean all but think of their business model and from there start to create a plan and implement it because what might be working for him may not be working on your business. There is always trial and error in every strategy I guess. If you’re not successful in your Plan A then you should have a back up plan.

    • Ruelle,
      I agree that different niches and different strategies are known to be successful. You do have to try to be special, unique, and develop a solid plan. If that plan is not working, definitely devise another.


  4. I was wondering how to improve my business. Then I finally visit this blog, i found something interesting and helps me to understand my way to improve my business. Great blog!

Comments are closed.