At the risk of being flogged by the Internet Marketing blogosphere, I’m going to be honest with you. I know, novel idea, right? What works for another marketer and how they’ve built their success, may not work for you. In music, it can be the same with the sound or getting along with other musicians in the band. You’re trying to create that vibe and it’s either there, or it isn’t.
When it’s not working for you
Does that mean you should give up? Pack it in? Close shop? Does that mean you shouldn’t try to make your business a success anyway? No. I’m simply stating that you could spend thousands of dollars of your hard earned money on techniques and strategies that end up failing. Not because they weren’t great information (there’s a good amount of great information out there). It just doesn’t work for you. It’s better to figure this out sooner than later. Start a new band, but you may want to take some of that song material with you.
Walk your own path
The bottom line is… that we all must walk our own path through to success. Yes, we can benefit from the valuable information our fellow marketers, bloggers, and musicians provide, but ultimately we decide our own fate. You have to figure out what works best for you and start making something happen. Nothing will happen if you do nothing.
Some marketers concentrate on Facebook, some on Twitter, some on Pinterest, and some on (name your own favorite social media here), etc. Some say to put effort into them all. Some say concentrate on a couple. Is there a right or wrong way to market social media? No, just our each individual way and I encourage you to find it.
Internet Marketers have found that it helps to develop relationships with other blog owners in your niche. Not saying that you can’t make it on your own, because I believe that you can. Many successful people have achieved success through their own efforts. They are the ones who create the leads that everyone winds up following. The truth about traffic strategies is that it takes a combination of creating content that doesn’t “suck balls”, being noticed by people at the right time and place, commenting, forum posting, and social media.
Other types of promotion
When you’re in a band you have to book some shows and promote them. Print up some flyers, talk to people. Get some mentions from other bands, plug on the radio, or Internet radio. The same is true for a marketing business. Your shows are your posts on your blog, so you have to get the word out about it. If that means printing some flyers, business cards, ad in a local paper, or an entrepreneur magazine, do it. The point is to get eyes on your stuff. Your material. And just like a band that’s just starting out, it may “suck balls” a little at first…but practice makes perfect.
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